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Make Your New Website SEO-Friendly

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Creating a new website is such an exciting (i.e. stressful) event in a business owner’s marketing journey. Getting it designed to your liking and seeing it live is akin to building a physical store and opening it to the public for the first time (well, minus the hammers and nails and the annoying construction noise). …

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What to Ask a Web Designer Before Hiring Them

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If you are a business owner, then you would definitely know how big of an impact websites have on your business. Most times, your website would be your brand’s first interaction with your customers. To make sure that you leave a good first impression, you should hire just the right web designer for your site.…

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How SEO and Web Design Can Work to Your Advantage

woman working on seo and web design

To succeed in today’s business landscape, a strong online presence is needed to get people to visit your website. SEO and web design are two strong factors business owners can use to boost their online presence. First, you need to make people visit your site. Then you must give a lasting impression for your site…

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10 Reasons Why Your Website Needs Regular Update

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Your website is the most effective way to promote your brand and generate sales. It’s the ultimate representation of what you do and how you can help your target audience. SEO and other digital marketing strategies are helpful in keeping you on top of relevant searches. However, studies show that Google changes its algorithm 500-600…

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Why You Need to Invest in a Quality Website

man typing code for website development

Are you planning to get a website for your business? Perhaps you already have one and would want to revamp it? Remember that your website is the face of your business. It’s the primary funnel that can convert those leads into sales. However, to do that, it must be well-optimised and properly built. In fact,…

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How Can Videos Improve Your Landing Page CTR?

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Outranking your competitors in the digital world is not always easy. The audience becomes harder to please, and the search engine algorithm changes from time to time. You would need to look at the trends and updates regularly. In other cases, business owners would hire digital marketing experts in Hobart to manage the online visibility…

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How to Know Your SEO Status and What To Do About It

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The main purpose of SEO is to make your website more search-friendly and to rank better. When you start to optimise your website for SEO, you make sure your pages have better scores for the search algorithm. If they perform poorly, then it might be a sign that your SEO is not working as it…

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4 Setbacks Keeping You From Achieving Full SEO Potential


Want to see your website at the top of the search results? It’s every business owner’s dream to catch quality leads with a well-optimised website. Hence, it’s always a good investment to spend on effective digital marketing services. However, some agencies tend to overlook aspects that hinder your business from achieving its full SEO potential.…

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Guide for Beginners in Promoting your Brand on Social Media

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Social media marketing is the fastest way to reach out to a broader audience. In just a matter of clicks, your brand could be known to people who have never even heard about you before. It’s the new kind of marketing, and its algorithm is not that hard to decipher.  The best part of social…

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Writing an Effective Call to Action for your Website


You are just a few clicks away from completing your website, and all that is left to decide on is an effective call-to-action (CTA) button. There are many ways you can catch the attention of site visitors. However, the tricky part is on how you can convert those leads. How do you actually make them…

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