SEO Services for Law Firms
Potential clients want to partner with a reputable and reliable law firm, and they have taken to online search to find them. But competition for your target audience’s attention has exploded and you will need more than an online presence to compete. This is where Search Engine Optimisation (SEO) comes in. Work with an SEO agency to gain visibility online and establish authority in your industry by ranking on page one of search results.
The digital landscape is extremely dynamic and search engines like Google are continuously updating and changing. To outrank your online competitors, your law firm needs an SEO agency that can adapt to Google’s increasingly regular algorithm updates. Our SEO strategies for lawyers are white hat (ethical) and approved by Google, so you can not only reach page one positions, but keep them.
What Is Search Engine Optimisation (SEO) for Lawyers?
SEO is the process of ranking your website in the Search Engine Results Pages (SERPs) of search engines like Google. As your website’s rankings rise, you gain greater visibility for your target audience and attract more traffic as a result. Partnering with an SEO agency is an investment in long-term organic growth for your law firm. Reduce your reliance on paid traffic channels by driving traffic organically to your website. Harness an effective SEO strategy for lawyers to make your website a destination clients will want to visit, and return to.
Step 1: Site Audit
Gain insight into your website’s overall health with our in-depth audit delivered to you by an SEO specialist.
Step 2: Strategy
We develop a custom SEO strategy specifically for lawyers looking to enhance their law firm’s rankings online.
Step 3: Communication
Your Account Manager will work closely with you to understand your law firm’s needs, goals, and close competitors.
Step 4: Implement
We put your unique strategic plan into action and begin monitoring its progress.
Step 5: Monitor Results
Your Account Manager both strategically plans for your business and tactically monitors your rankings.
What Our Clients Say About Us
I highly recommend Tailored SEO for their help. There is such attention to detail in how they do their work. Working with Tailored SEO has been one of the best business decisions I have made for my company.
Ability HearingHeidi Modrovich
I am so thankful for my introduction to the team at Tailored SEO. We saw incredible results within our first two months of working with them. I highly recommend working with the Tailored SEO Team. I will not go anywhere else.
The team at Tailored SEO are brilliant. They go above and beyond in understanding who you are as a business and literally, like their name suggests.. "tailor" solutions to help move your business forward.
TC SpecEllie Pardoe
Working with Tailored SEO has been great. Communication has been excellent and it's been awesome to have a team finding and fixing problems on our website. We're still early on our SEO journey, but so far, the numbers are looking good.
Keep Tassie WildJosh Pringle
The team at Tailored SEO was very helpful and thorough in the initial stages when discussing their services and what they can offer. Our SEO consultant has been great to deal with as well. Top quality service so far all round!
Fun Tassie ToursMorgan Wilson
The Tailored SEO team does a great job, specifically with investigating and fixing technical issues that affect search rankings. We will happily recommend them.
Cruisin MotorhomesCruisin Motorhomes
The team are fantastic to work with. They have helped us with finding new ways to help our clients and our online rankings. I couldn't thank their team enough.
We have used a number of digital agencies in the past, but no one has been as helpful as the team at Tailored SEO. The team is always updating us on changes in the digital marketing landscape and creating new strategies to stay ahead of our competition.
Our website had been around for years, but we couldn't understand why we weren't getting more business. The team at Tailored SEO were able to increase our rankings. and we are doing a lot better within months.
Discover A Custom SEO Strategy For Your Law Firm
Request your FREE 60-minute strategy session with a digital marketing specialist to learn how an effective SEO strategy can stimulate your organic growth online. Get actionable insights specifically tailored to SEO for lawyers.
What Our SEO Services Include
Audit Site Health
We perform regular audits on your site to check for any issues in all aspects and ensure that your website performs as it should. Your account manager will schedule a session to discuss and review the findings with you so you know what's going on and the team's steps to resolve any issues.
We conduct full research on keywords that your potential customers are using when they go online to search for services that you provide. We do this by looking at data such as user input, trends, and competitor metrics. These allow us to compile a list of phrases that we can use in your campaigns to attract your target market and establish you as an authority in your industry.
In SEO, content is king. Using the list of phrases from our keyword research, our copywriters create unique and engaging content to help our clients rank better in search. Depending on your business needs, we can write landing pages, blogs, guest posts for other sites, social media, product descriptions, press releases, and more.
We analyse everything on your website to find key opportunities for improvement. The Tailored SEO team can improve your website’s speed, internal linking structure, keyword density, headings, page titles, image alt tags, and many other important ranking factors. This is a vital process as it helps Google understand exactly what your site and pages are about.
We take a look at all your competitors to see what strategies they have in place so that we can adjust ours accordingly. What are they doing better than you? What are their weaknesses? We note these down when we perform competitor site audits and plan from there.
Link Building Strategy
We conduct regular backlink audits where we check the quality of all your backlinks, to ensure that your site is only associated with reputable sites and companies. We will also look for high-quality link-building opportunities to help boost your business's online presence.
Proven SEO Strategies For Lawyers
Dedicated Digital Marketing Specialist
When you sign up to work with us, you get your own dedicated SEO consultant to help you implement your online marketing strategy.
Transparency & Customer Service
We don't disappear on our clients. Your communication with us doesn't end when you sign the contract. Your account manager will give you regular updates and are ready to answer any questions you may have about your campaigns.
No Lock-In Contracts
We understand your need to stay flexible with no lock-in contracts. So let the results from our SEO strategy be the reason you stay.
Custom Strategies For Your Business
We don't call ourselves Tailored SEO for nothing! We take the time to understand your business needs and design a SEO strategy specifically to address those needs.
Conversion & Goal Tracking
We set up goals and conversion tracking upon onboarding for regular monitoring. This way, we know how our campaigns are faring and adjust strategies when necessary.
Your account manager will send you monthly reports and give insights on results from work done in the previous month. Further discussions can be made via a call or a face-to-face meeting at our office in Hobart.
Ethical Digital Marketing Strategies
We make sure that your website is only using strategies that are ethical and comply with Google rules and standards to avoid penalties that could hurt your rankings.