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The Importance of Internal Linking for SEO

Internal linking is sometimes undervalued in SEO. When actually:   “…Internal linking is super critical for SEO. I think it’s one of the biggest things you can do on a website to guide Google and visitors to the pages that you think are important.” – John Mueller, Google’s Search Advocate. (From English Google SEO office…

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Maximise Your Online Presence: What to Expect From a Free SEO Audit

Search engine optimisation, more commonly known as SEO, is the process of improving your website to increase its visibility on Google, as well as other search engines.  To give you a better idea of why SEO is vital, here’s a statement from renowned marketing leader Chad Pollitt. He says “SEO is not something you do…

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The Importance of Competitor Research for Your Business

If making your website stand out on Google is a struggle, don’t fret — it’s not as uncommon as you think. As thousands of businesses vie for visibility each day, creating outstanding content is often no longer enough to help you secure the top SEO rankings. Don’t take this the wrong way, though: SEO remains…

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The Importance of Metadata for SEO: Enhancing Search Engine Visibility

The first thing you need to know about metadata is that it is data about data. However, this definition doesn’t provide much context to most readers. This post will give you a better understanding of metadata and its vital role in Search Engine Optimisation (SEO). Learn how to optimise metadata for SEO to enhance your…

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Make Your New Website SEO-Friendly

man using google on laptop

Creating a new website is such an exciting (i.e. stressful) event in a business owner’s marketing journey. Getting it designed to your liking and seeing it live is akin to building a physical store and opening it to the public for the first time (well, minus the hammers and nails and the annoying construction noise). …

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Using AI For SEO: Friend Or Foe?

Ai For SEO

Artificial Intelligence (AI) is accelerating rapidly and will have a major impact in the Search Engine Optimisation (SEO) industry. AI will affect SEO through its use of machine learning algorithms, which can break down big data and help predict how users will engage with a website. Business owners and SEO specialists will then be able…

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#1 In 7 Weeks With SEO | Anchored Arts

Anchored Arts Logo

SEO Services Lead to Exciting Business Growth for Sunshine Coast Tattoo Parlour Services Provided Search Engine Optimisation (SEO) Content writing   Anchored Arts Tattoo Parlour is a reputable tattoo and body piercing studio based on the Sunshine Coast. When approached to work on Anchored Arts’ Search Engine Optimisation in October of 2021, the Tailored SEO…

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Growth In A Competitive Industry | Channel Tech Support

Channel Tech Support

How SEO Can Help Grow Your Local Business – Even in a Competitive Industry Services Provided Search Engine Optimisation (SEO) Content writing   Channel Tech Support is a Hobart-based business providing on-site and remote IT support & computer repair services. Despite having years of industry experience, Channel Tech Support’s owner, Adam, had been struggling to…

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Outranking Rivals With SEO | Linard Floral

linard floral shopfront

Business is Blooming for this Florist After Dominating Page 1 with Our SEO Services  Services Provided Search Engine Optimisation (SEO) Content writing   In 2019, Linard Floral made the decision to step up their marketing and online presence. Linard contacted the team at Tailored SEO for help in increasing both their online organic traffic and…

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SEO Beginners Guide | Part 2: How Search Engines Work

Part 2 Understanding Search Engines

Before reading this article, if you have not already, I recommend starting out with Part 1 of this series: ‘The Basics of SEO’. It’s designed to provide an overview of the fundamentals of SEO to those who a brand new to it. These blogs start from the very basics of SEO, and cover important SEO…

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